Inbound Lead Conversion Architectures 

 

We compare the most common way companies follow up on different types of leads. 

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Manual Follow Up - Leads are followed up on with traditional tools, with back and forth cadence. Longest lead to meeting cycle time.

Average Cycle Duration:  30 seconds

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Kronologic Only - Inbound leads immediately receive an active A.I. sequence and scheduled calendar invite.

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Outreach Tools Only - Inbound leads are run though a rep managed outreach platform, commonly using a suite of tools to guide a lead to an eventual meeting. 

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Kronologic with Outreach Tools - Inbound leads immediately receive an active A.I. sequence within 12s-60s after submission. If leads fail to schedule, they continue though a rep managed outreach platform

Screen Shot 2018-11-30 at 5.48.43 PMOnly Embedded Time Selector - Inbound leads that fail to select a time will are left unscheduled, a second process is needed. Other non-form based lead sources require manual processing.

Screen Shot 2018-11-30 at 5.48.43 PMKronologic and Embedded Time Selector - Inbound leads that fail to select a time will be routed to Kronologic for immediate follow up. Additionally, leads from non-form based services also are routed to Kronologic for automatic active scheduling